Measuring funnel business
The Funnel business view presents each step, its volume and conversion rate from the previous step.
The calculation is sequential: a correlation is counted only if it has passed the steps in order. ELChat does not artificially approximate independent totals.
Read the funnel
Section titled “Read the funnel”- Find the stage where the loss is greatest;
- compare the rate with the previous period;
- Examine knowledge, CTA, connectors or related permissions;
- Change one element at a time;
- observe a comparable period.
If no related path exists, the funnel remains empty. Check first that business events are well produced by the real journey.