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Intelligence Guide for Leaders

  1. choose 30 days for a stable view;
  2. read leads, opportunities, appointments and income awarded;
  3. Compare the trend with the previous period;
  4. Open To be monitored and first handle high alerts;
  5. examine the greatest loss of the funnel;
  6. consult the three main knowledge gaps.
  • Is the data available and the volume sufficient?
  • Is the result direct, assisted or only correlated?
  • What change produces the most measurable improvement?
  • What operational risk or client should be addressed first?