Connect Google Ads
What is this connection for?
Section titled “What is this connection for?”Google Ads allows ELChat to analyze campaigns and keywords, then pause, reactivate or change the daily budget of a campaign with admin confirmation.
What you need
Section titled “What you need”| Identifier | Role | Format |
|---|---|---|
| Google Account | Grant OAuth with Google Ads | Account with client access |
| Google Ads client ID | Select the ad account | 10 digits without dashes |
| Customer ID manager MCC | Indicates the manager account used for access | Optional, 10 digits without dashes |
ELChat owns its own token developer Google Ads platform side. The user must not copy it. The OAuth authorization requests the scopehttps://www.googleapis.com/auth/adwords, also necessary for writing actions.
Find IDs
Section titled “Find IDs”In Google Ads, the client ID appears at the top right and has ten digits. Remove the dashes before sticking it. If the account is managed via an MCC, also copy the ID of the manager account used to open the client. See official help Find your customer number.
Connect Google Ads to ELChat
Section titled “Connect Google Ads to ELChat”- Open Dashboard > your site > IA Actions > Connectors.
- Click Connect on the Google Ads map.
- Choose a Google account with access to the advertising account and accept permission.
- In Settings, type the client ID without dashes.
- If access passes through a manager, enter the CMC ID without dashes.
- Record.
Check connection
Section titled “Check connection”Ask for the campaign list and then the account summary. Compare name, status and expense with Google Ads. Do not perform any changes before this check.
Capacity available
Section titled “Capacity available”| Actual capacity | Type |
|---|---|
| Summary: expenditure of the day and month, active campaigns, conversions of the month | Reading |
| List campaigns, statutes, types and budgets | Reading |
| Analyze impressions, clicks, cost, conversions, RTC and average CPC | Reading |
| Analyze keywords of a search campaign, 100 maximum | Reading |
| Breaking a campaign | Writing confirmed |
| Reactivating a campaign | Writing confirmed |
| Change the daily budget | Writing confirmed |
ELChat does not create a campaign, ad group, ad or keyword. The default performance period covers the last 30 days until yesterday.
Reconnect, Disconnect and Troubleshoot
Section titled “Reconnect, Disconnect and Troubleshoot”Reconnect OAuth in case of expiration. To change client, modify Settings. Also revoke access to the Google account for a complete cut.
- Inaccessible client: check the ID, user access and, if necessary, the
login_customer_idCMC. - **MCC incorrect:**Inform the manager actually used to access the client, not another level of the hierarchy.
- Writing refused: the user must be able to change the account and the ELChat developer token must be allowed for this type of account.
- ** Empty keyword:** This view refers to search-type campaigns.
Google Ads authentication logic is detailed in the [official documentation]](#).
Security
Section titled “Security”The scope allows advertising changes with a budgetary impact. Keep admin confirmations for pause, resume and budget, and connect a user to the strictly necessary rights.
Example: Connect an account managed by an MCC
In Settings, you can enter:
- ID client Google Ads :
1234567890; - ID client manager CMC :
0987654321; - ** Google account:** the account that can actually open and modify the customer.
Remove the dashes from the IDs before saving them. The customer ID selects the ad account; MCC ID indicates the manager used to access it. Then ask for the list of campaigns and compare it with Google Ads before allowing a break or budget change.